Gay Consumers Are Good

I always knew that I was desirable to marketers. It must explain the excessive junk snail and e-mail that I get, those telephone calls in the evening offering me deals on kitchens and the voice mail advertisements on my BT1571 service.

Gay men and women are among the first to adopt new devices and online tools, making them an important demographic for online marketers. [Forrester Research Finds That Gay Consumers Are Among The Earliest Technology Adopters – from Business Wire]

I wonder if this means anything at all or is just another piece of research that will be buried.

On this day…